#95: Finding Balance in UX Research with Cory Lebson
Cory Lebson, a UX research expert since 1994, talks about how the field has changed. He points out that many more people now work in UX, with lots of new job openings. Lebson weighs in on AI in UX research, saying it's good for some tasks but can't match a human's deep understanding. He brings up some problems UX folks face today, like fewer in-person meetups after COVID and arguments about who should do research.
Lebson gives tips for UX researchers at all levels, pushing them to join meetups and go to conferences. He tackles the tricky job of showing how UX research helps the bottom line, saying researchers need to tie their work to business goals and clear aims that help decision-making. From his years of teaching others, Lebson talks about common issues like self-doubt and staying neutral. He wraps up by looking at how UX research and product management work together, stressing that both sides need to respect each other to make products people really want to use.