The Samelogic Blog
Tips and stories to help you on the path of becoming a better product leader.
Community
The Passing Era of A/B Testing: An Analysis on its Decline
Discover the intriguing story of A/B testing's decline in our data-driven digital world. Unearth the game-changing roles of AI and big data, the demand for real-time insights, and the compelling need for a more nuanced understanding of user behavior. Also, we delve into the ethical debates swirling around A/B testing. Brace yourself for a journey of discovery that will challenge your preconceptions and open your eyes to the future of data analysis.

Dwayne Samuels
Community
AI, NFX and Community Collaboration: A Winning Combination for Future-Proof Product Development
The rapidly evolving business landscape demands innovative approaches to product development that engage users and leverage cutting-edge technologies. By harnessing the power of AI and embracing community-driven insights, product teams can create products that stand the test of time and resonate with users.

Dwayne Samuels
Community
Boost Your Productivity with Rolling N Day Goals
Fledgling product teams often face an uphill battle when it comes to managing complex projects, juggling shifting priorities, and meeting tight deadlines. Effective project management strategies are crucial in navigating these challenges, and that's where rolling N day goals can be a game-changer for your software development process. In this blog post, we'll explore the concept of rolling N day goals, their benefits, and how to implement them effectively in your team.

Dwayne Samuels
Product
Can you explain Sprints and Story Points in simple terms?
I was asked by my sister, an aspiring product manager, to explain some agile and scrum concepts in dead simple terms, so I will answer with a blog post.

Shawn Mclean
Community
25 Ways AI Is Changing Front-End Development and Testing: It's Game Changer
The rise of artificial intelligence (AI) has transformed the way we approach front-end development. Companies like Samelogic, which leverages GPT-4 to empower product teams, are enabling non-technical product personnel to iterate on front-end development without relying heavily on engineers. This shift is impacting numerous industries and bringing tremendous value by prioritizing idea validation and iteration, creating an opportunity even larger than that of Webflow, Wix, Squarespace, and WordPress combined.

Dwayne Samuels
Engineering
Heap Analytics in NextJs with NextAuthJs
How to setup heap analytics in NextJs and identify users when they log in with NextAuth.Js (Auth.js)

Shawn Mclean
Product
Case Study: Feature Demand Testing with Tiny Acquisitions SaaS Platform
How Tiny Acquisition validated a feature that is currently in development by turning it on and gathering demand data.

Shawn Mclean
Product
Case Study: Fake Door Concept Testing With Giftme Jamaica
How Giftme does rapid prioritization to validate and gather user feedback on a new feature idea in minutes, using no engineering effort.

Shawn Mclean
Product
Engineering
The state of Product Discovery and Delivery - 2022
A retrospective of the year 2022 in product research and development and it's impact on the tooling ecosystem.

Shawn Mclean
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